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    Regional Account Manager (REMOTE, ME, US)

    Flowers Foods

    🇺🇸 United States
    Remote
    E-Commerce
    Hybrid
    See your match score
    Posted 1 week ago
    $95k–$105kOTE

    Hybrid

    Work Type

    Remote

    Vertical

    E-Commerce

    Source

    himalayas

    About this role

    FRESH. FORWARD. FLOWERS.Flowers Foods, Inc. (NYSE:FLO) is not just about baking; it's about crafting moments of joy with every delicious bite. With 2024 sales of $5.1 billion, and as one of the leading producers of packaged bakery goods in the United States, Flowers Foods brings passion to the table.

    From the wholesome goodness of Nature's Own and Wonder to the bold and artisanal flavors of Dave's Killer Bread, the rustic goodness of Canyon Bakehouse, and the sweet delights of Tastykake, each product is a celebration of taste and quality. Beyond the oven, Flowers Foods fosters a culture that values and reflects Honesty & Integrity, Respect & Inclusion, Sustainability, Passion, and Humility.

    With a commitment to innovation and a recipe for success, Flowers Foods is more than a bakery – it's a delightful journey into the heart of flavor and community.Full-time employees are offered the following

    benefits: Comprehensive health and medical

    benefits 401(k) Retirement savings plan Professional growth and leadership training Paid vacation, holidays, and parental leave

    Benefits may vary depending on your work location.

    Bringing Home the Dough

    The Regional Account Manager will be responsible for developing the customer strategy and growing Flowers Foods’ revenue, distribution, market share, and profitability with the company’s assigned accounts.

    The ideal candidate will have extensive retail account management experience and the skillset to build relationships, conduct business, and enhance Flowers’ reputation with our customers and key decision makers.

    The Regional Account Manager is responsible for building and implementing the retail customer strategy to attain volume growth targets, achieve sales goals, build market share, expand distribution, manage Accrual Budgets, and increase profitability through more effective assortment, expand authorizations, with effective strategy and tactics regionally.

    Rising to the Challenge: Position Responsibilities

    • Promotes

    Commission Structure

    Base Salary

    Not disclosed — ask in interview

    Commission

    Structure not specified

    OTE

    $105k (range: $95k–$105k)

    Ramp Period

    Not mentioned — clarify timeline

    Selling Motion

    Buyer Persona

    Manager-Level

    Departmental buyers and team leads

    Territory

    Geographic

    Region-based territory assignment

    Requirements at a Glance

    Bachelor's Degree·Required
    Account Management·Required skill

    Typical Day — Account Manager

    Client meetings5–8/week
    Upsell/renewal calls8–12/week
    Account healthDaily

    Estimates based on role type and selling motion — actual may vary by company.

    E-Commerce — Interview Intel

    Typical Sales Cycle

    14–60 days (SMB merchants) · 2–6 months (enterprise retail)

    Common Buyer Objections

    • "Platform migration is too risky mid-season"
    • "Our current solution is "good enough""
    • "Need to see ROI within first quarter"
    • "Integration with our fulfillment stack"

    Key Industry Metrics

    GMV (Gross Merchandise Value)Conversion RateAOV (Average Order Value)CAC:LTV RatioReturn RateCart Abandonment Rate

    Hot Topics to Reference

    • • Social commerce and TikTok Shop
    • • AI-powered personalization
    • • Headless commerce architecture
    • • Same-day delivery expectations

    Use these insights to speak the buyer's language in interviews.

    Tags

    Regional-Account-Manager
    CPG-Sales
    Retail-Sales
    Account-Management
    Sales-Leadership
    —

    How do you coach underperforming reps?

    Template question
    —

    Describe your forecasting methodology.

    Template question
    —

    How do you structure onboarding for new hires?

    Template question
    Research Flowers Foods's product, recent news, and key competitors
    Prepare 2-3 specific deal stories with quantifiable outcomes
    Prepare to discuss your home office setup and self-management discipline
    Review the job description and map your experience to each requirement
    Role Insights

    This leadership position involves both strategic planning and hands-on coaching of the sales team.

    Revenue targets may be tied to merchant onboarding or GMV growth.

    This remote-friendly role provides geographic flexibility while maintaining access to a e-commerce market.

    The compensation range of $95k–$105k OTE suggests a competitive package for this market segment.

    Are you a closer?

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