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    Sr Sales Manager, Mid-Market - USA (Remote)

    Customer.io

    Remote
    Remote
    SaaS
    Hybrid
    See your match score
    Posted 2 weeks ago
    Work Type

    Remote

    Vertical

    SaaS

    Source

    jobscollider

    About this role

    About Customer.io

    Over 8,000 companies — from scrappy startups to global brands — use our platform to send billions of emails, push notifications, in-app messages, and SMS every day. Customer.io powers automated communication that people actually want to receive. We help teams send smarter, more relevant messages using real-time behavioral data.

    About the Role

    We’re hiring a Senior Sales Manager to build and lead a new team of 8 Account Executives in our Mid-Market organization. You’ll join a group of managers already running this motion successfully, but the team you lead is yours to stand up and shape.

    This is a frontline leadership role. Your job is to translate our go-to-market strategy into consistent team execution: you’ll coach reps, inspect deals, drive forecast accuracy, and create the structure that allows strong performance to repeat quarter after quarter.

    What you’ll own:

    Lead and develop a high-performing team

    Coach Account Executives to consistently meet or exceed quota and grow into their next role Run focused 1:1s built around deal quality, skill development, and real accountability Ramp new reps quickly and address performance gaps early, before they compound Build a team culture rooted in ownership, collaboration, and high standards

    Drive pipeline health and forecast accuracy

    Lead weekly pipeline and forecast reviews focused on deal progression, qualification rigor, and clear next steps

    Sharpen predictability through disciplined inspection and clean CRM hygiene across the team

    Maintain healthy pipeline coverage and get ahead of creation gaps before they become quarter-enders

    Reinforce structured, rep-owned outbound tied to measurable standards and pipeline outcomes

    Use metrics and experimentation to make outbound sharper over time

    Use metric review and experimentation to improve outbound effectiveness over time

    Support high-quality deal execution

    Coach reps to run well-qualified mid-market opportunities

    Selling Motion

    Sales Cycle

    Mid-Market

    1–6 month cycles, moderate deal complexity

    Prospecting

    Outbound-Heavy

    Self-sourced pipeline via cold outreach

    Buyer Persona

    C-Suite

    Selling to executive decision-makers

    Requirements at a Glance

    Bachelor's Degree·Required

    Typical Day — Sales Manager

    Team metrics reviewDaily
    Team huddlesDaily
    Skill coaching3–5/week

    Estimates based on role type and selling motion — actual may vary by company.

    SaaS — Interview Intel

    Typical Sales Cycle

    30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)

    Common Buyer Objections

    • "We're locked into a contract with [competitor]"
    • "We built something in-house already"
    • "We don't have budget until next quarter"
    • "Our team won't adopt another tool"

    Key Industry Metrics

    ARR / MRRNet Revenue Retention (NRR)CAC Payback PeriodLogo Churn vs Revenue ChurnACV (Avg Contract Value)Magic Number

    Hot Topics to Reference

    • • AI-native product disruption
    • • PLG vs sales-led motion debate
    • • Vertical SaaS consolidation
    • • Usage-based pricing models

    Use these insights to speak the buyer's language in interviews.

    Tags

    sales
    —

    How do you coach underperforming reps?

    Template question
    —

    Describe your forecasting methodology.

    Template question
    —

    How do you structure onboarding for new hires?

    Template question
    Research Customer.io's product, recent news, and key competitors
    Prepare metrics: quota attainment %, average deal size, win rate
    Practice a 2-minute product demo pitch for a mock discovery call
    Prepare to discuss your home office setup and self-management discipline
    Review the job description and map your experience to each requirement
    Role Insights

    Sales leadership roles require balancing individual contributor revenue with team performance management.

    Expect to work with recurring revenue models where customer retention is as important as acquisition.

    Remote positions in sales offer flexibility but require strong self-discipline and proactive communication with distributed teams.

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