On-site
SaaS
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About this role
Company Description
BlueOptima is an engineering intelligence platform trusted by some of the world’s largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to measure software engineering productivity, prove AI ROI, and reduce delivery risk.
Every large organisation is trying to work out whether their AI coding investment is actually paying off, and most cannot answer that question with confidence. Our research and our platform are built to give them that answer. We are building the commercial engine to get it in front of the people who need to hear it.
Job Description
As demand for engineering intelligence grows, we are investing in dedicated commercial leadership with a Sales Development Manager. You will lead BlueOptima’s outbound pipeline generation function, accountable for the volume, quality, and conversion of qualified meetings booked for the enterprise sales team.
You will report directly to the CRO alongside the Head of Sales, Head of Marketing, and Head of Channel Partnerships.
What You Will Do
Lead weekly, monthly, and quarterly meeting targets across enterprise accounts in our core ICP including financial services, technology, and healthcare. Define and hold the standard for what a qualified meeting looks like. Build and run the coaching cadence. You know each person’s pipeline, their call quality, and what they need to improve.
You use call intelligence, sequence data, and platform analytics daily to develop your team – not just to report on them. Partner with Marketing on target account prioritisation, outreach sequence quality, and campaign-to-meeting conversion. Establish the SLA between the SDR team and Marketing and own the outcome when conversion drops.
Identify and implement AI-driven process and tooling improvements that move performance meaningfully. Produce a weekly report to the CRO on attainment, leading indicators, and actions
Key Responsibilitie
Tools & Tech Stack
Selling Motion
Sales Cycle
Enterprise
6–18 month cycles, complex multi-stakeholder deals
Prospecting
Channel / Partner
Sell through partners, resellers, or alliances
Buyer Persona
C-Suite
Selling to executive decision-makers
Territory
Named Accounts
Pre-assigned list of target companies
Requirements at a Glance
Typical Day — SDR
Estimates based on role type and selling motion — actual may vary by company.
Role Signals
Green Flags
Dedicated prospecting team
SaaS — Interview Intel
Typical Sales Cycle
30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)
Common Buyer Objections
- "We're locked into a contract with [competitor]"
- "We built something in-house already"
- "We don't have budget until next quarter"
- "Our team won't adopt another tool"
Key Industry Metrics
Hot Topics to Reference
- • AI-native product disruption
- • PLG vs sales-led motion debate
- • Vertical SaaS consolidation
- • Usage-based pricing models
Use these insights to speak the buyer's language in interviews.
Tags
How do you handle objections on cold calls?
Template questionWalk me through your typical outbound sequence.
Template questionHow do you research prospects before reaching out?
Template questionWhat metrics do you track daily?
Template questionExpect high-volume outreach activity with success measured by meetings booked and pipeline generated.
Top SaaS reps often earn significant upside through accelerators once quota is exceeded.
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