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    Inside Sales Manager (ISM) – Inbound (Institution)

    Indiamarketentry

    🇺🇸 United States
    Remote
    E-Commerce
    Hybrid
    See your match score
    Posted Today
    Work Type

    Remote

    Vertical

    E-Commerce

    Source

    himalayas

    About this role

    This is a remote position.About India Market Entry (IME):India Market Entry (IME) is a boutique market-entry consultancy helping international education companies establish and scale their presence in India.

    We represent 35+ global education brands across K-12, Higher Education, Publishing, Teacher Training, Assessment, and EdTech.We are looking for an Inside Sales Manager (Inbound – Institutional) to qualify high-quality institutional enquiries and convert them into sales-ready opportunities for our Institutional Sales team.

    About the Role As an ISM – Inbound (Institutional), you will be the first point of contact for paid marketing-generated institutional enquiries. You will engage with schools, colleges, universities, teachers, distributors, retailers, and government education bodies, understand their

    requirements, identify the right decision-makers, qualify opportunities, and schedule meetings for the Institutional Area Sales Manager (ASM)/GTM Marketing / Co-Founder / GTM Sales Enablement). This is a sales driven role with lucrative incentives. You will be the lead owners.

    Key Responsibilities:

    1. Inbound Lead Management

    Respond to every paid marketing-generated institutional enquiry within the defined SLA.

    Handle enquiries received through:

    Google Ads

    Meta Campaigns

    Website Forms

    Landing Pages

    Webinars

    Email

    WhatsApp

    Phone Calls

    Referral Campaigns

    Ensure every lead receives timely follow-up and is accurately recorded in the CRM.

    1. Lead Qualification

    Qualify enquiries from:

    International Schools

    IB & Cambridge Schools

    CBSE & ICSE Schools

    Colleges & Universities

    Government Education Bodies

    Teachers

    Distributors

    Retailers

    Understand customer

    requirements, buying timelines, and decision-making processes. Identify key decision-makers such as Principals, Academic Heads, Trustees, Procurement Heads, and School Directors. Recommend suitable IME solutions based on customer

    requirements.

    1. Meeting Scheduling & CRM Management

    Schedule qualifie

    Selling Motion

    Prospecting

    Inbound-Led

    Marketing-generated leads and demo requests

    Buyer Persona

    C-Suite

    Selling to executive decision-makers

    Requirements at a Glance

    Bachelor's Degree·Required

    Typical Day — Sales Manager

    Team 1:1s5–8/week
    Lead allocation reviewDaily
    Call coaching3–5/week

    Estimates based on role type and selling motion — actual may vary by company.

    Role Signals

    Green Flags

    ✓
    Inbound Leads

    Warm leads provided

    ✓
    Remote Friendly

    Location flexibility

    E-Commerce — Interview Intel

    Typical Sales Cycle

    14–60 days (SMB merchants) · 2–6 months (enterprise retail)

    Common Buyer Objections

    • "Platform migration is too risky mid-season"
    • "Our current solution is "good enough""
    • "Need to see ROI within first quarter"
    • "Integration with our fulfillment stack"

    Key Industry Metrics

    GMV (Gross Merchandise Value)Conversion RateAOV (Average Order Value)CAC:LTV RatioReturn RateCart Abandonment Rate

    Hot Topics to Reference

    • • Social commerce and TikTok Shop
    • • AI-powered personalization
    • • Headless commerce architecture
    • • Same-day delivery expectations

    Use these insights to speak the buyer's language in interviews.

    Tags

    Inside-Sales-Manager
    Sales-Manager
    B2B-Sales
    Lead-Qualification
    Sales
    —

    How do you coach underperforming reps?

    Template question
    —

    Describe your forecasting methodology.

    Template question
    —

    How do you structure onboarding for new hires?

    Template question
    Research Indiamarketentry's product, recent news, and key competitors
    Prepare 2-3 specific deal stories with quantifiable outcomes
    Prepare to discuss your home office setup and self-management discipline
    Review the job description and map your experience to each requirement
    Role Insights

    Sales leadership roles require balancing individual contributor revenue with team performance management.

    Understanding digital marketing and conversion funnels adds significant leverage.

    This remote-friendly role provides geographic flexibility while maintaining access to a e-commerce market.

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