On-site
SaaS
greenhouse
About this role
Asana’s Impact Go-To-Market team is looking for a driven, customer-centric, and impact-oriented sales professional to join our dedicated team serving nonprofit organizations. In this role, you will focus on managing, landing, and expanding business within your assigned book of accounts while helping shape Asana’s broader go-to-market strategy across. You will partner cross-functionally and work with key channel partners to accelerate revenue growth, empower organizations, and deliver maximum value to our impact-focused customers.
This role is based in our San Francisco, New York, or Chicago office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.
What you’ll achieve
-
Proactively manage a portfolio of nonprofit customers, serving as their main point of contact and driving revenue growth.
-
Define territory and account strategies that enable sales velocity in partnership with Sales Engineers, Sales Development Reps, Customer Success Managers, Deal Desk, Professional Services, and Executive Sponsors.
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Navigate enterprise accounts to map key stakeholders, cultivate champions, and build strong relationships with C-lev
Tools & Tech Stack
Selling Motion
Sales Cycle
Enterprise
6–18 month cycles, complex multi-stakeholder deals
Prospecting
Channel / Partner
Sell through partners, resellers, or alliances
Buyer Persona
C-Suite
Selling to executive decision-makers
Requirements at a Glance
Typical Day — Account Executive
Estimates based on role type and selling motion — actual may vary by company.
Role Signals
Green Flags
Location flexibility
SaaS — Interview Intel
Typical Sales Cycle
30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)
Common Buyer Objections
- "We're locked into a contract with [competitor]"
- "We built something in-house already"
- "We don't have budget until next quarter"
- "Our team won't adopt another tool"
Key Industry Metrics
Hot Topics to Reference
- • AI-native product disruption
- • PLG vs sales-led motion debate
- • Vertical SaaS consolidation
- • Usage-based pricing models
Use these insights to speak the buyer's language in interviews.
Tags
Walk me through your discovery process.
Template questionHow do you handle a prospect who goes silent mid-deal?
Template questionTell me about your largest closed deal and the sales cycle.
Template questionHow do you build business cases for stakeholders?
Template questionDescribe a deal you lost and what you learned.
Template questionThis Account Executive position at Asana involves managing the full sales cycle from prospecting through close.
SaaS sales roles typically involve consultative selling with longer deal cycles.
The US market offers the highest OTE potential globally for sales professionals, with a highly competitive talent landscape.
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