Remote
SaaS
himalayas
About this role
This is a remote position.
About Us:Farmsquare is a leading player in the agriculture sector, dedicated to advancing sustainable farming practices and delivering high-quality agricultural products and services to our clients. We are committed to driving innovation and growth in the industry, with a strong focus on empowering farmers and improving food security in Nigeria.
Job Summary:We are seeking a dynamic and results-oriented Business Development Manager with a strong background in agriculture. The successful candidate will be responsible for overseeing and driving business growth across the North Central region of Nigeria.
This role involves managing a team of 10 sales agents, developing and executing strategic sales plans, and building strong relationships with key stakeholders in the agriculture sector.
Key
Responsibilities:Sales Leadership: Lead, mentor, and manage a team of 10 sales agents, ensuring they meet and exceed sales targets across the North Central region. Business Development: Identify and capitalize on new business opportunities, expanding the company’s presence and market share within the agriculture sector.
Relationship Management: Build and maintain strong relationships with farmers, agricultural cooperatives, and other key stakeholders to drive business growth. Market Analysis: Conduct market research and analyze data to develop and implement effective sales strategies tailored to the region’s unique needs.
Revenue Generation: Drive revenue growth by developing and executing strategic sales plans, negotiating high-value deals, and ensuring the achievement of business goals. Budget Management: Create and manage sales budgets, ensuring efficient allocation of resources to achieve maximum profitability.
Reporting: Monitor and report on sales performance, providing regular updates to senior management and using data-driven insights to adjust strategies as needed. Travel: Regularly travel within the North Central region to oversee sales activities
Selling Motion
Buyer Persona
C-Suite
Selling to executive decision-makers
Territory
Vertical-Specific
Focused on a single industry vertical
Requirements at a Glance
Typical Day — Sales Rep
Estimates based on role type and selling motion — actual may vary by company.
Role Signals
Green Flags
Location flexibility
SaaS — Interview Intel
Typical Sales Cycle
30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)
Common Buyer Objections
- "We're locked into a contract with [competitor]"
- "We built something in-house already"
- "We don't have budget until next quarter"
- "Our team won't adopt another tool"
Key Industry Metrics
Hot Topics to Reference
- • AI-native product disruption
- • PLG vs sales-led motion debate
- • Vertical SaaS consolidation
- • Usage-based pricing models
Use these insights to speak the buyer's language in interviews.
Tags
How do you coach underperforming reps?
Template questionDescribe your forecasting methodology.
Template questionHow do you structure onboarding for new hires?
Template questionThis leadership position involves both strategic planning and hands-on coaching of the sales team.
Expect to work with recurring revenue models where customer retention is as important as acquisition.
This remote-friendly role provides geographic flexibility while maintaining access to a SaaS market.
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