Remote
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About this role
We believe that mental health is just as important as physical health. We recognize that mental health issues can be complex and multifaceted, and we are dedicated to treating the whole person, not just the symptoms.
We aim to create a world where mental health is no longer stigmatized or marginalized, but rather is embraced as an integral part of one’s overall well-being.
We believe that by providing quality care that is both evidence-based and compassionate, we can empower individuals to take charge of their mental health and achieve their full potential. We are passionate about making a positive impact on the lives of those struggling with mental health issues and we strive to be a force for positive change in the field of mental healthcare.
Rula is a remote-first company. We currently hire in most U.S. states, with the exception of Hawaii.
About the Role
As a Business Development Manager - Consultants & Health Plans, you are the engine behind Rula’s B2B growth. You’ll build high-trust partnerships across top benefit consultants and health plan sales teams to fuel our Middle Market and National Accounts pipeline.
Leading discussions end-to-end, you will navigate self-funded and fully insured dynamics to challenge status-quo thinking and position Rula as the premier behavioral health solution.
We’re seeking a high-energy, consultative seller with a background in healthcare sales and high-growth digital mental health. You excel at translating complex value propositions, from quick elevator pitches to deep dives on claims economics, backed by strong CRM discipline and a West Coast presence (or deep regional network).
Through strategic prospecting and up to 20% travel, you will transform ecosystem relationships into high-value employer opportunities.
Required Qualifications
5+ years in healthcare (carrier or consulting firm) with 5+ years in a client-facing sales or account management role. (e.g. Aon, WTW, Mercer, Brown & Brown, Gallagher, Alli
Selling Motion
Prospecting
Channel / Partner
Sell through partners, resellers, or alliances
Buyer Persona
C-Suite
Selling to executive decision-makers
Territory
Geographic
Region-based territory assignment
Requirements at a Glance
Typical Day — Sales Rep
Estimates based on role type and selling motion — actual may vary by company.
Role Signals
Green Flags
Location flexibility
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Template questionThis leadership position involves both strategic planning and hands-on coaching of the sales team.
Remote positions in sales offer flexibility but require strong self-discipline and proactive communication with distributed teams.
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