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    Business Development Manager (Junior to Mid-Level) – Hong Kong

    CertiK

    China, Hong Kong
    Remote
    ["Contract"]
    SaaS
    See your match score
    Posted 2 weeks ago
    Job Type

    ["Contract"]

    Work Type

    Remote

    Vertical

    SaaS

    Source

    jobicy

    About this role

    Role Overview

    CertiK is the global leader in Web3 and blockchain security. We are seeking a high-energy, target-driven Business Development Manager based in Hong Kong to accelerate our growth across the APAC region.

    In this role, you will lead end-to-end sales cycles—from proactive outbound lead generation to closing deals for our suite of security solutions, including smart contract audits, penetration testing, formal verification, Skynet threat monitoring, and compliance services.

    You will serve as a bridge between traditional financial institutions entering the digital asset space (Web2) and crypto-native projects (Web3), leveraging your regional market understanding and language capabilities to secure high-value security partnerships.

    Key

    Responsibilities

    Pipeline Generation & Outbound BD: Actively identify, prospect, and engage decision-makers (CTOs, Founders, Head of Web3/Digital Assets) across blockchain protocols, DeFi projects, RWA tokenization platforms, exchanges, and Web2 institutional entrants.

    Full Sales Cycle Execution: Drive complex, multi-stakeholder sales cycles from initial outreach and technical discovery to proposal creation, price negotiation, and contract execution.

    Enterprise & Institutional Sales: Engage traditional financial institutions, asset managers, family offices, and tech enterprises seeking institutional-grade security for their Web3 initiatives.

    Cross-Functional Collaboration: Work closely with CertiK’s global security engineering, solutions architecture, delivery, and marketing teams to ensure smooth deal execution and client onboarding.

    Account Expansion & Networking: Build long-term relationships with key accounts to drive renewals, audit add-ons, and monitoring subscriptions. Represent CertiK at local industry events, conferences, and ecosystem meetups.

    Key Requirements & Qualifications

    Experience: 2–5 years of successful B2B sales or business development experience in Web3, blockchain security, cyb

    Tools & Tech Stack

    Outreach

    Selling Motion

    Sales Cycle

    Enterprise

    6–18 month cycles, complex multi-stakeholder deals

    Prospecting

    Channel / Partner

    Sell through partners, resellers, or alliances

    Buyer Persona

    C-Suite

    Selling to executive decision-makers

    Territory

    Geographic

    Region-based territory assignment

    Requirements at a Glance

    Bachelor's Degree·Required
    Prospecting·Required skill
    Negotiation·Required skill
    Lead Generation·Required skill

    Typical Day — Sales Rep

    Stakeholder meetings3–5/week
    Proposals & business cases1–2/week
    Pipeline managementDaily

    Estimates based on role type and selling motion — actual may vary by company.

    SaaS — Interview Intel

    Typical Sales Cycle

    30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)

    Common Buyer Objections

    • "We're locked into a contract with [competitor]"
    • "We built something in-house already"
    • "We don't have budget until next quarter"
    • "Our team won't adopt another tool"

    Key Industry Metrics

    ARR / MRRNet Revenue Retention (NRR)CAC Payback PeriodLogo Churn vs Revenue ChurnACV (Avg Contract Value)Magic Number

    Hot Topics to Reference

    • • AI-native product disruption
    • • PLG vs sales-led motion debate
    • • Vertical SaaS consolidation
    • • Usage-based pricing models

    Use these insights to speak the buyer's language in interviews.

    Tags

    partnerships
    —

    How do you coach underperforming reps?

    Template question
    —

    Describe your forecasting methodology.

    Template question
    —

    How do you structure onboarding for new hires?

    Template question
    Research CertiK's product, recent news, and key competitors
    Prepare metrics: quota attainment %, average deal size, win rate
    Practice a 2-minute product demo pitch for a mock discovery call
    Prepare to discuss your home office setup and self-management discipline
    Review the job description and map your experience to each requirement
    Role Insights

    Sales leadership roles require balancing individual contributor revenue with team performance management.

    Top SaaS reps often earn significant upside through accelerators once quota is exceeded.

    Remote positions in sales offer flexibility but require strong self-discipline and proactive communication with distributed teams.

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