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    Regional Sales Director, US SLED West

    Abnormal AI

    Remote
    Remote
    Agency
    Hybrid
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    Posted Today
    Work Type

    Remote

    Vertical

    Agency

    Source

    jobscollider

    About this role

    About the Role

    Cybercrime doesn’t wait for anyone to catch up to it, and neither do we. Abnormal AI is seeking a Regional Sales Director to lead our Enterprise West SLED team, owning the strategy and execution for Abnormal’s largest and most complex State, Local, and Education accounts across the western region.

    You’ll lead a high-performing team of Enterprise SLED Account Executives, setting the vision, driving execution, and enabling the team to win through disciplined process, collaboration, and strong go-to-market alignment.

    You’ll be leading this team during one of the more exciting stretches in the company’s history: we’re growing 40%+ year over year, protecting more than 4,500 customers including over 25% of the Fortune 500, and expanding fast from email into identity, AI security, and insider threat.

    That means your team has more surface area to sell, more room to build, and more impact to make than they would leading a region at a mature market leader.

    What You Will Do

    Own responsibility for the Enterprise West SLED sales team, with a mandate to overachieve new annual recurring revenue quota for the region, not just hit it. Recruit and hire a world-class team of Enterprise SLED sellers, on time and on budget, building the bench that carries the region forward and staying ahead of team changes.

    Set clear productivity metrics and growth milestones for your sellers, and coach the team to consistently hit them. Instill a disciplined approach to pipeline generation, activating every resource available: field sales, marketing, channel partners, and sales development, to accelerate new business across large, complex SLED agencies.

    Build the account strategy for your region and drive the execution and team selling that brings it to life, from initial conversations through contract signature and upselling once an agency is a customer. Partner closely with Sales Engineering to deliver outstanding product demonstrations and a r

    Selling Motion

    Sales Cycle

    Enterprise

    6–18 month cycles, complex multi-stakeholder deals

    Prospecting

    Channel / Partner

    Sell through partners, resellers, or alliances

    Buyer Persona

    C-Suite

    Selling to executive decision-makers

    Territory

    Geographic

    Region-based territory assignment

    Typical Day — Sales Rep

    Stakeholder meetings3–5/week
    Proposals & business cases1–2/week
    Pipeline managementDaily

    Estimates based on role type and selling motion — actual may vary by company.

    Agency — Interview Intel

    Typical Sales Cycle

    14–45 days (project-based) · 30–90 days (retainer)

    Common Buyer Objections

    • "We tried an agency before and it didn't work"
    • "Can we start with a smaller engagement?"
    • "How do you measure success / ROI?"
    • "We have an internal team for this"

    Key Industry Metrics

    Monthly Recurring Revenue from RetainersClient Retention RateRevenue Per EmployeeProject Margin %Proposal Win RateNPS / Client Satisfaction

    Hot Topics to Reference

    • • AI threatening traditional agency services
    • • Productized service models
    • • Niche vs full-service positioning
    • • Performance-based pricing demand

    Use these insights to speak the buyer's language in interviews.

    Tags

    sales
    —

    How do you coach underperforming reps?

    Template question
    —

    Describe your forecasting methodology.

    Template question
    —

    How do you structure onboarding for new hires?

    Template question
    Research Abnormal AI's product, recent news, and key competitors
    Prepare 2-3 specific deal stories with quantifiable outcomes
    Prepare to discuss your home office setup and self-management discipline
    Review the job description and map your experience to each requirement
    Role Insights

    Sales leadership roles require balancing individual contributor revenue with team performance management.

    Commission structures in agencies may include ongoing retainers alongside one-time fees.

    Remote positions in sales offer flexibility but require strong self-discipline and proactive communication with distributed teams.

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