Mid Market Account Executive - German Speaking (f/m/d)

    contentful

    🇬🇧 London
    SaaS
    Hybrid
    See your match score
    Posted 1 week ago
    Work Type

    On-site

    Vertical

    SaaS

    Source

    arbeitnow

    About this role

    About The Opportunity

    As a Mid-Market Account Executive - DACH (f/m/d), you’ll drive Contentful’s growth by leading the end-to-end sales process with our top-tier clients. You’ll be instrumental in driving adoption and engagement, finding new revenue opportunities, and creating customer enablement initiatives within a few named accounts.  You’ll work closely with our partnership and customer success team to lead a consultative sales process by speaking to professional developers and business leaders in the DACH markets.

    This role will require you to be in our Central London office 2 or 3 times a week.

    What To Expect?

    • Self-generation of the pipeline through outbound motions in conjunction with marketing and BDR teams to help create new opportunities in regional accounts
    • Drive expansion opportunities with existing clients in the DACH (Germany, Austria & Switzerland) territory.
    • Grow existing accounts by leveraging relationships and following our comprehensive “land and expand” sales model
    • Meet quarterly and annual sales goals by developing an account strategy and pipeline, managing internal and client processes, maintaining sales reports, developing market and competitor knowledge, delivering presentations to customers, and creating sales proposals
    • Manage RFI/RFQ requests with Contentful internal and customer teams
    • Refine and evolve our "land-and-expand" model in collaboration with Sales, Partnerships, and Customer Success teams
    • Seek to understand the digital experience challenges of prospects and clients while aligning the ROI of Contentful with those challenges to ensure a value-based selling approach
    • Work closely with Sales Engineers and Solution Architects to uncove

    Selling Motion

    Sales Cycle

    Mid-Market

    1–6 month cycles, moderate deal complexity

    Prospecting

    Channel / Partner

    Sell through partners, resellers, or alliances

    Buyer Persona

    Individual / End-User

    Bottom-up adoption, user-level selling

    Territory

    Named Accounts

    Pre-assigned list of target companies

    Requirements at a Glance

    Bachelor's Degree·Required

    Typical Day — Account Executive

    Demos & presentations4–6/week
    Prospecting calls20–30/day
    Proposal writing2–3/week
    Pipeline review2×/week

    Estimates based on role type and selling motion — actual may vary by company.

    Role Signals

    Green Flags

    ✓
    Existing Book

    Inherit existing accounts

    ✓
    SDR Support

    Dedicated prospecting team

    SaaS — Interview Intel

    Typical Sales Cycle

    30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)

    Common Buyer Objections

    • "We're locked into a contract with [competitor]"
    • "We built something in-house already"
    • "We don't have budget until next quarter"
    • "Our team won't adopt another tool"

    Key Industry Metrics

    ARR / MRRNet Revenue Retention (NRR)CAC Payback PeriodLogo Churn vs Revenue ChurnACV (Avg Contract Value)Magic Number

    Hot Topics to Reference

    • • AI-native product disruption
    • • PLG vs sales-led motion debate
    • • Vertical SaaS consolidation
    • • Usage-based pricing models

    Use these insights to speak the buyer's language in interviews.

    Tags

    Sales
    —

    Walk me through your discovery process.

    Template question
    —

    How do you handle a prospect who goes silent mid-deal?

    Template question
    —

    Tell me about your largest closed deal and the sales cycle.

    Template question
    —

    How do you build business cases for stakeholders?

    Template question
    —

    Describe a deal you lost and what you learned.

    Template question
    Research contentful's product, recent news, and key competitors
    Prepare metrics: quota attainment %, average deal size, win rate
    Practice a 2-minute product demo pitch for a mock discovery call
    Review the job description and map your experience to each requirement
    Role Insights

    Account Executives are the revenue engine of any sales organization — this role will require strong pipeline management and closing skills.

    Top SaaS reps often earn significant upside through accelerators once quota is exceeded.

    Are you a closer?

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