On-site
SaaS
arbeitnow
🇩🇪 German
About this role
SoSafe has the ambition to become the leading human risk management provider in Europe. Our award-winning awareness platform triggers behavioural change by providing effective and engaging training and simulations on cybersecurity and data protection.
Cybercrime is costing the world >$10 trillion annually and growing by 15% p.a. — we invite you to be part of the solution!As the Director of Sales Development, you will be the driving force behind our global SDR organization. Reporting directly to the (S)VP GTM Operations, you will lead a critical pillar of our Go-To-Market engine.
We are looking for an independent, high-energy leader who comes from an environment where outbound generation is done exceptionally well.
You will not only manage the team but redefine how we generate pipeline by bringing an entrepreneurial mindset, fresh ideas, and pioneering new AI-driven approaches to outbound sales.Here's how you'll make a difference:Strategic SDR Leadership: Take full ownership of the SDR function, bringing best-in-class strategies from top-performing organizations to elevate our pipeline generation engine.Entrepreneurial Growth Engine: Approach the SDR function with an entrepreneurial mindset, holding programs accountable to efficient acquisition and sustainable business growth.
You will apply a pragmatic lens to pipeline generation, ensuring our strategy directly supports the broader commercial goals.Team Enablement, Coaching & Mentorship: Inspire, coach, and develop your team of SDRs and SDR Managers. A critical component of this role will be mentoring your team leads, equipping them with the leadership and coaching skills they need to drive their own teams' success.
Foster a culture of high energy and grit where the team stays resilient through obstacles and leans into change.AI-Driven Innovation: The SDR function is rapidly evolving due to AI. You will act as a pioneer, remaining open-minded to emerging technologies and actively experimenting with new AI-aug
Selling Motion
Prospecting
Outbound-Heavy
Self-sourced pipeline via cold outreach
Buyer Persona
C-Suite
Selling to executive decision-makers
Requirements at a Glance
Typical Day — SDR
Estimates based on role type and selling motion — actual may vary by company.
SaaS — Interview Intel
Typical Sales Cycle
30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)
Common Buyer Objections
- "We're locked into a contract with [competitor]"
- "We built something in-house already"
- "We don't have budget until next quarter"
- "Our team won't adopt another tool"
Key Industry Metrics
Hot Topics to Reference
- • AI-native product disruption
- • PLG vs sales-led motion debate
- • Vertical SaaS consolidation
- • Usage-based pricing models
Use these insights to speak the buyer's language in interviews.
Tags
How do you handle objections on cold calls?
Template questionWalk me through your typical outbound sequence.
Template questionHow do you research prospects before reaching out?
Template questionWhat metrics do you track daily?
Template questionThis SDR/BDR role focuses on top-of-funnel pipeline generation through outbound prospecting.
SaaS sales roles typically involve consultative selling with longer deal cycles.
The German market values structured sales processes and typically offers strong base salaries alongside performance incentives.
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