External
On-site
SaaS
themuse
About this role
About the RoleUber Advertising connects brands and merchants with millions of consumers across Uber's global Rides and Eats ecosystems.
Through high-impact in-app ad formats, sponsored listings, vehicle media, and programmatic advertising solutions, we help advertisers drive brand awareness, engagement, and conversion at key moments of intent.As a Business Development Representative, you will play a critical role in driving growth by identifying prospective advertisers and brand partners, uncovering their marketing objectives, and generating qualified opportunities for our advertising sales organization.
This role goes beyond high-volume outreach. You will research strategic accounts, engage senior marketing decision-makers (such as CMOs, Heads of Media, Brand Managers, and Agency Executives), and partner with Ads Client Partners, Ads Team Leads or Heads of Industry, and Marketing to build pipeline across a wide range of industries and verticals.
You will also use modern sales technology and AI tools to improve the quality, personalization, and efficiency of your work.This opportunity is designed for an ambitious, intellectually curious professional who wants to build a strong foundation in digital media and ad tech sales, and develop toward becoming an Client Partner or sales leader in advertising.This is a hybrid role, with in-person collaboration in our offices on Tuesdays, Wednesdays, and Thursdays.
Employees are welcome to work from the office on additional days.
What You'll DoGenerate qualified new business opportunities through strategic outbound prospecting to brands, agencies, and merchants.Research and engage target organizations and brand advertisers through cold calls, personalized emails, LinkedIn, social selling, and other creative channels.Identify high-potential accounts, map key marketing decision-makers and agency buying personas, and develop tailored engagement strategies.Qualify inbound & outbound prospects through consultative conversations t
Tools & Tech Stack
Selling Motion
Sales Cycle
Enterprise
6–18 month cycles, complex multi-stakeholder deals
Prospecting
Hybrid
Mix of inbound leads and outbound prospecting
Buyer Persona
C-Suite
Selling to executive decision-makers
Territory
Named Accounts
Pre-assigned list of target companies
Requirements at a Glance
Typical Day — BDR
Estimates based on role type and selling motion — actual may vary by company.
SaaS — Interview Intel
Typical Sales Cycle
30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)
Common Buyer Objections
- "We're locked into a contract with [competitor]"
- "We built something in-house already"
- "We don't have budget until next quarter"
- "Our team won't adopt another tool"
Key Industry Metrics
Hot Topics to Reference
- • AI-native product disruption
- • PLG vs sales-led motion debate
- • Vertical SaaS consolidation
- • Usage-based pricing models
Use these insights to speak the buyer's language in interviews.
Tags
How do you qualify inbound leads?
Template questionDescribe your approach to multi-threading into an account.
Template questionHow do you prioritize your pipeline?
Template questionThis SDR/BDR role focuses on top-of-funnel pipeline generation through outbound prospecting.
SaaS sales roles typically involve consultative selling with longer deal cycles.
The Canadian sales market is growing rapidly, with competitive compensation increasingly matching US benchmarks.
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