Senior Account Executive

    ProcedureFlow

    🇨🇦 Canada
    Remote
    SaaS
    Hybrid
    See your match score
    Posted Yesterday
    Work Type

    Remote

    Vertical

    SaaS

    Source

    himalayas

    About this role

    Title: Senior Account Executive Reports To: SVP of SalesLocation: Saint John NB, or Remote (Canada)Who We AreProcedureflow is a growing B2B SaaS company helping organizations make complex work easier for both people and AI. We believe the future of work is human and AI working from the same trusted knowledge.

    Our platform helps organizations turn complex processes, policies, and procedures into clear, structured guidance that employees and AI agents can follow with confidence.We’re a collaborative, curious, and customer-focused team building the knowledge foundation organizations need to support consistent execution today and AI-enabled work in the future.

    What We DoProcedureflow transforms complex organizational knowledge into clear, visual, and structured workflows that guide both human employees and AI agents through the right steps and decisions.For employees, that means less time searching through documents, faster onboarding, fewer errors, and greater confidence when handling complex work.

    For AI, it provides access to approved, governed processes so agents can operate from the same trusted source of truth as the people they support. By connecting human and AI execution through one reliable knowledge foundation, Procedureflow helps organizations improve consistency, compliance, efficiency, and customer experience.

    What You’ll Be Doing Full cycle Account Executive focusing on generating and closing new business by developing solutions that deliver real value for customer organizations Lead generation, opportunity management, relationship development, with the objective of achieving revenue, client growth and client satisfaction targets Creating Contracts, negotiating terms and conditions, and working relationships for client territories consistent with the guidelines of the product Part of a highly passionate and engaged team, and contribute ideas and collaborate to meet the company’s targets

    Who You Are 3-5 years of sales experience selling SaaS offerings Univer

    Selling Motion

    Buyer Persona

    VP-Level

    Engaging senior leadership

    Requirements at a Glance

    Experience·5+ years required
    Negotiation·Required skill
    Lead Generation·Required skill

    Typical Day — Account Executive

    Stakeholder meetings3–5/week
    Executive presentations2–3/week
    Business cases & RFPs1–2/week
    Forecast & pipeline2×/week
    Champion coachingDaily

    Estimates based on role type and selling motion — actual may vary by company.

    Role Signals

    Green Flags

    ✓
    Remote Friendly

    Location flexibility

    SaaS — Interview Intel

    Typical Sales Cycle

    30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)

    Common Buyer Objections

    • "We're locked into a contract with [competitor]"
    • "We built something in-house already"
    • "We don't have budget until next quarter"
    • "Our team won't adopt another tool"

    Key Industry Metrics

    ARR / MRRNet Revenue Retention (NRR)CAC Payback PeriodLogo Churn vs Revenue ChurnACV (Avg Contract Value)Magic Number

    Hot Topics to Reference

    • • AI-native product disruption
    • • PLG vs sales-led motion debate
    • • Vertical SaaS consolidation
    • • Usage-based pricing models

    Use these insights to speak the buyer's language in interviews.

    Tags

    Account-Executive
    Sales-Executive
    Saas-Account-Executive
    B2B-Sales-Representative
    Business-Development-Representative
    —

    Walk me through your discovery process.

    Template question
    —

    How do you handle a prospect who goes silent mid-deal?

    Template question
    —

    Tell me about your largest closed deal and the sales cycle.

    Template question
    —

    How do you build business cases for stakeholders?

    Template question
    —

    Describe a deal you lost and what you learned.

    Template question
    Research ProcedureFlow's product, recent news, and key competitors
    Prepare metrics: quota attainment %, average deal size, win rate
    Practice a 2-minute product demo pitch for a mock discovery call
    Prepare to discuss your home office setup and self-management discipline
    Review the job description and map your experience to each requirement
    Role Insights

    Account Executives are the revenue engine of any sales organization — this role will require strong pipeline management and closing skills.

    Top SaaS reps often earn significant upside through accelerators once quota is exceeded.

    This remote-friendly role based in CA provides geographic flexibility while maintaining access to a SaaS market.

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