On-site
SaaS
arbeitnow
About this role
About SugarAI UK LimitedSugarAI is redefining CRM for the age of AI.We’re delivering on the original promise of CRM—turning fragmented customer and revenue signals into clear, prioritized action.
Instead of more dashboards or surface-level insights, we help teams focus on what matters most and know exactly what to do next.More than two decades after our founding, we’re entering a new chapter with clarity and momentum—building intelligent, intuitive solutions that work within the flow of how teams actually sell and serve.
We’re focused on solving complex, real-world challenges where relationships, context, and precision make all the difference.Our global team is united by a shared commitment to impact, ownership, and continuous growth.
We create an environment where thoughtful ideas move quickly, where people are trusted to lead, and where flexibility supports how great work gets done.If you’re excited to help shape what’s next in AI-driven CRM—and build technology that drives real outcomes—we’d love to meet you.
Where You Fit InWe're looking for a proactive, commercially minded Business Development Representative who thrives on creating opportunities through outbound prospecting. This is an ideal role for someone with 2–5 years' experience in B2B technology sales who enjoys opening doors, building relationships and exceeding targets.
You'll be responsible for identifying and engaging prospective customers, creating qualified sales opportunities and working closely with Account Executives and Marketing to drive predictable pipeline growth. This isn't a role for someone who waits for opportunities to arrive.
We're looking for a self-starter who takes ownership, embraces new technology and enjoys finding creative ways to engage senior decision-makers. Impact You'll MakeGenerate qualified sales opportunities through proactive outbound prospecting via phone, email, LinkedIn and other digital channels. Build targeted account lists and execute strategic outreach campaigns.
Tools & Tech Stack
Selling Motion
Prospecting
Channel / Partner
Sell through partners, resellers, or alliances
Territory
Named Accounts
Pre-assigned list of target companies
Requirements at a Glance
Typical Day — BDR
Estimates based on role type and selling motion — actual may vary by company.
SaaS — Interview Intel
Typical Sales Cycle
30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)
Common Buyer Objections
- "We're locked into a contract with [competitor]"
- "We built something in-house already"
- "We don't have budget until next quarter"
- "Our team won't adopt another tool"
Key Industry Metrics
Hot Topics to Reference
- • AI-native product disruption
- • PLG vs sales-led motion debate
- • Vertical SaaS consolidation
- • Usage-based pricing models
Use these insights to speak the buyer's language in interviews.
Tags
How do you qualify inbound leads?
Template questionDescribe your approach to multi-threading into an account.
Template questionHow do you prioritize your pipeline?
Template questionThis SDR/BDR role focuses on top-of-funnel pipeline generation through outbound prospecting.
SaaS sales roles typically involve consultative selling with longer deal cycles.
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