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    Regional SDR Director

    Canonical

    🇺🇸 APAC, EMEA, LATAM, Canada, USA
    Remote
    ["Full-Time"]
    SaaS
    Base + Commission
    See your match score
    Posted Today
    Job Type

    ["Full-Time"]

    Work Type

    Remote

    Vertical

    SaaS

    Source

    jobicy

    About this role

    Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors.

    The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution. The company is founder led, profitable and growing.

    We are expanding our sales and field engineering teams globally, including our sales development representative (SDR) teams.

    Our SDRs and BDRs are typically outstanding graduates from STEM fields who would like to join the software industry and are starting their sales career at Canonical.We are hiring Regional SDR Directors to run our inbound and outbound teams across AMER, EMEA, and APAC.Our goal is not only to manage inbound leads for a global tech company, but also to develop outstanding sales professionals with high integrity, high empathy and a rigorous work ethic.

    Our sales development organisation is therefore also a sales academy, and as such, we are looking for Regional SDR & BDR Directors who take a strong interest in the development of skills and the establishment of culture across AMER, EMEA, and APAC.You will enjoy this role if you are organised, persistent, analytical, hard-working, and care to ensure that smart and ambitious people learn and develop the skills they need to represent you and the company in outstandingly well over the course of their career, both while they are on your team, and as they move onward to more senior sales and alliances positions.

    You should be determined to grow your own skills as well as those of your team, and enjoy lear

    Selling Motion

    Sales Cycle

    Enterprise

    6–18 month cycles, complex multi-stakeholder deals

    Prospecting

    Hybrid

    Mix of inbound leads and outbound prospecting

    Buyer Persona

    C-Suite

    Selling to executive decision-makers

    Territory

    Geographic

    Region-based territory assignment

    Requirements at a Glance

    Bachelor's Degree·Required

    Typical Day — SDR

    Targeted outreach30–50/day
    Account research1–2 hrs/day
    Intro meetings booked3–5/week
    Multi-thread sequences20–30/day

    Estimates based on role type and selling motion — actual may vary by company.

    Role Signals

    Green Flags

    ✓
    Inbound Leads

    Warm leads provided

    SaaS — Interview Intel

    Typical Sales Cycle

    30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)

    Common Buyer Objections

    • "We're locked into a contract with [competitor]"
    • "We built something in-house already"
    • "We don't have budget until next quarter"
    • "Our team won't adopt another tool"

    Key Industry Metrics

    ARR / MRRNet Revenue Retention (NRR)CAC Payback PeriodLogo Churn vs Revenue ChurnACV (Avg Contract Value)Magic Number

    Hot Topics to Reference

    • • AI-native product disruption
    • • PLG vs sales-led motion debate
    • • Vertical SaaS consolidation
    • • Usage-based pricing models

    Use these insights to speak the buyer's language in interviews.

    Tags

    sales
    —

    How do you handle objections on cold calls?

    Template question
    —

    Walk me through your typical outbound sequence.

    Template question
    —

    How do you research prospects before reaching out?

    Template question
    —

    What metrics do you track daily?

    Template question
    Research Canonical's product, recent news, and key competitors
    Prepare metrics: quota attainment %, average deal size, win rate
    Practice a 2-minute product demo pitch for a mock discovery call
    Research typical OTE splits for this role level and negotiate accordingly
    Prepare to discuss your home office setup and self-management discipline
    Review the job description and map your experience to each requirement
    Role Insights

    Expect high-volume outreach activity with success measured by meetings booked and pipeline generated.

    Top SaaS reps often earn significant upside through accelerators once quota is exceeded.

    This remote-friendly role provides geographic flexibility while maintaining access to a SaaS market.

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