Regional Sales Manager, Food and Fee Safety Testing Kits and Consumables, Asia P

SUMMARY OF POSITION AND OBJECTIVES: We are seeking a Regional Sales Manager to drive and expand our diagnostic kits business in the Food Safety and Animal Health segment, specifically focused on pathogen, allergens, mycotoxins, and animal health across multiple countries in Asia.

The successful candidate will be responsible for managing and developing a network of distributors, generating new business opportunities, and achieving sales targets across diverse markets.

KEY

RESPONSIBILITIES: Develop and execute regional sales strategies to grow revenue in the Food Safety Diagnostics sector and Animal Health. Manage and grow a portfolio of distributors, ensuring optimal performance, market coverage, and achievement of sales targets. Identify, evaluate, and onboard new distribution partners where needed.

Travel regularly within the designated territory to meet distributors, conduct product training, review ongoing projects, and develop new business opportunities. Visit end-users together with distributors to understand their needs, provide technical and commercial support, and strengthen customer relationships.

Collaborate closely with distributors, marketing, and technical teams to support product launches, product training, and customer engagement activities. Proactively develop new end-user opportunities and demonstrate strong commercial and persuasive skills to convince customers to adopt or switch to our products.

Conduct regular market analysis to identify growth opportunities, competitor activity, customer needs, and regulatory trends. Prepare regular sales forecasts, sales reports, and distributor performance reviews, and take appropriate actions to achieve sales targets.

Build strong relationships with key customers and distributors and act as a trusted partner to drive long-term business growth within the designated territory.

Willingness to travel up to 50% of the time. Proficiency in both English and Mandarin. Minimum of 3 years of relevant experience in regi