On-site
SaaS
arbeitnow
About this role
At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.We do this by giving smart, creative, passionate people opportunities to create awesome.
And that's where you come in: As part of market leading growth, we are looking for a high performing individual contributor to focus specifically on partnering with our existing clients who are using Canvas LMS and the wider Instructure Learning Platform across the United Kingdom and Ireland. This is a role that will require travel for on-sites and events (30%), as well as a strategic mindset.
As a Growth Account Executive, you will be responsible for the long term, sustainable success of institutions using our solutions across the region (primarily universities and colleges), ensuring all aspects of the business are healthy.
What you will be doing:Lead the development of Instructure’s client strategy for Institutions in the UK & Ireland region; manage numerous accounts strategically.Engage with institutions to understand their educational strategy; keep close to emerging trends and develop innovative approaches to ensure our clients are successful using Instructure’s solutions.Create and articulate compelling value propositions around Instructure solutions and services.Support customer growth through well-developed sales engagements and successful go-to-market strategy to achieve outcomes that drive educational value.Secure long-term and business terms with enterprise customers by selling the value and return on investment of our platform.Provide informative input back to other team functions, particularly Product and Customer Experience.Demonstrate superb pipeline management and hygiene, providing regular forecast updates across short, medium, and long-term goals.Consis
Selling Motion
Sales Cycle
Enterprise
6–18 month cycles, complex multi-stakeholder deals
Prospecting
Channel / Partner
Sell through partners, resellers, or alliances
Buyer Persona
C-Suite
Selling to executive decision-makers
Requirements at a Glance
Typical Day — Account Executive
Estimates based on role type and selling motion — actual may vary by company.
SaaS — Interview Intel
Typical Sales Cycle
30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)
Common Buyer Objections
- "We're locked into a contract with [competitor]"
- "We built something in-house already"
- "We don't have budget until next quarter"
- "Our team won't adopt another tool"
Key Industry Metrics
Hot Topics to Reference
- • AI-native product disruption
- • PLG vs sales-led motion debate
- • Vertical SaaS consolidation
- • Usage-based pricing models
Use these insights to speak the buyer's language in interviews.
Tags
Walk me through your discovery process.
Template questionHow do you handle a prospect who goes silent mid-deal?
Template questionTell me about your largest closed deal and the sales cycle.
Template questionHow do you build business cases for stakeholders?
Template questionDescribe a deal you lost and what you learned.
Template questionThis Account Executive position at Instructure involves managing the full sales cycle from prospecting through close.
SaaS sales roles typically involve consultative selling with longer deal cycles.
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