Remote
SaaS
himalayas
About this role
DescriptionWe are a dynamic and market-leading provider of FX technology - specializing in end-to-end high efficiency, ultra-low latency, trading, and pre-trade risk management software solutions.
For over 10 years, we have been combining innovation, talent and next-generation technology whilst working with a wide range of FX and eFX participants, earning a reputation for unrivaled eTrading expertise and cutting-edge technology. Fluent continues to experience significant growth in its client base (Tier-1 to Tier-3 sell-side and buy-side participants) and develop next-generation products.
We want to expand our global Sales footprint and company profile across North America. Fluent seeks a mid-senior individual to drive its new business technology sales and business development efforts in North America.
The role demands that the individual be a highly motivated self-starter, have extensive eFX market knowledge and contacts, and have a proven track record in FX market trading technology sale
Requirements Drive sales and business development efforts across North America. Based in New York will be an advantage Establish, leverage and cultivate strong relationships with a large number of Tier-1 to Tier-3 participants, FX market LPs and venues Work towards becoming a key Fluent product suite expert, personally drive qualification, next steps, follow up and close paths.
Achieve and consistently surpass regional targets for the financial year Build, grow and track an extensive prospect pipeline that leads to regularly closing new business Take ownership of regional RFI/RFP responses - optimizing sale value and chances of prospect acceptance Provide consistent feedback regarding the market place, participants and vendor activities and trends.
Contribute to the product strategies to enhance the product opportunity and marketability
Key knowledge / skills required:
A proven FX financial technology sales track record over the last 7 years, of consistently overachieving sales tar
Selling Motion
Prospecting
Outbound-Heavy
Self-sourced pipeline via cold outreach
Buyer Persona
C-Suite
Selling to executive decision-makers
Territory
Geographic
Region-based territory assignment
Requirements at a Glance
Typical Day — Sales Rep
Estimates based on role type and selling motion — actual may vary by company.
SaaS — Interview Intel
Typical Sales Cycle
30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)
Common Buyer Objections
- "We're locked into a contract with [competitor]"
- "We built something in-house already"
- "We don't have budget until next quarter"
- "Our team won't adopt another tool"
Key Industry Metrics
Hot Topics to Reference
- • AI-native product disruption
- • PLG vs sales-led motion debate
- • Vertical SaaS consolidation
- • Usage-based pricing models
Use these insights to speak the buyer's language in interviews.
Tags
How do you coach underperforming reps?
Template questionDescribe your forecasting methodology.
Template questionHow do you structure onboarding for new hires?
Template questionThis leadership position involves both strategic planning and hands-on coaching of the sales team.
Top SaaS reps often earn significant upside through accelerators once quota is exceeded.
This remote-friendly role provides geographic flexibility while maintaining access to a SaaS market.
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