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    Mid-Market Account Executive (Full-Cycle)

    Tread

    🇺🇸 USA
    Remote
    ["Full-Time"]
    SaaS
    Base + Commission
    See your match score
    Posted Today
    Job Type

    ["Full-Time"]

    Work Type

    Remote

    Vertical

    SaaS

    Source

    jobicy

    About this role

    Mid-Market Account Executive

    ABOUT TREAD

    Tread is the construction materials intelligence platform purpose-built to digitize the end-to-end process of buying and moving bulk materials. From order to dispatch to driver pay, we help producers, haulers, and contractors eliminate chaos, cut manual work, and move more loads.

    Our customers include industry leaders like Cemex, Martin Marietta, and Tomlinson, as well as multi-generation family-run hauling operations across North America. We were named one of CEMEX Ventures' Top 50 Contech Startups of 2024, and we're just getting started.

    Construction is one of the last industries to be digitized and we're leading that transformation. If you want to sell something that actually matters to the people buying it, this is your seat. THE ROLE We're looking for a mid-market account executive who knows how to navigate complex sales cycles and close deals that stick.

    You'll own a defined territory of mid-sized material producers, bulk haulers, and heavy civil contractor companies with 20–500 trucks and the operational complexity that comes with it. You'll run full-cycle deals from first call to signed contract, working closely with our sales and solutions engineers, and customer success to bring new logos across the line.

    This is a consultative sale. You're not pitching features, you're diagnosing operational pain (dispatch chaos, paper tickets, billing errors, poor cycle times) and positioning Tread as the platform that fixes it. The best person for this role loves digging into how a prospect's business actually works and connecting that directly to ROI.

    WHAT YOU'LL OWN

    Run full-cycle sales from discovery through negotiation and close average deal size $30K–$150K ARR

    Build and manage a healthy pipeline of mid-market accounts across your assigned territory

    Lead discovery calls and product demos tailored to each prospect's operational reality

    Develop multi-threaded relationships across operations, dispatch, finance, and the

    Selling Motion

    Sales Cycle

    Enterprise

    6–18 month cycles, complex multi-stakeholder deals

    Prospecting

    Outbound-Heavy

    Self-sourced pipeline via cold outreach

    Deal Size

    $30K

    Typical contract value

    Buyer Persona

    C-Suite

    Selling to executive decision-makers

    Requirements at a Glance

    Prospecting·Required skill
    Negotiation·Required skill

    Typical Day — Account Executive

    Stakeholder meetings3–5/week
    Executive presentations2–3/week
    Business cases & RFPs1–2/week
    Forecast & pipeline2×/week
    Champion coachingDaily

    Estimates based on role type and selling motion — actual may vary by company.

    SaaS — Interview Intel

    Typical Sales Cycle

    30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)

    Common Buyer Objections

    • "We're locked into a contract with [competitor]"
    • "We built something in-house already"
    • "We don't have budget until next quarter"
    • "Our team won't adopt another tool"

    Key Industry Metrics

    ARR / MRRNet Revenue Retention (NRR)CAC Payback PeriodLogo Churn vs Revenue ChurnACV (Avg Contract Value)Magic Number

    Hot Topics to Reference

    • • AI-native product disruption
    • • PLG vs sales-led motion debate
    • • Vertical SaaS consolidation
    • • Usage-based pricing models

    Use these insights to speak the buyer's language in interviews.

    Tags

    sales
    —

    Walk me through your discovery process.

    Template question
    —

    How do you handle a prospect who goes silent mid-deal?

    Template question
    —

    Tell me about your largest closed deal and the sales cycle.

    Template question
    —

    How do you build business cases for stakeholders?

    Template question
    —

    Describe a deal you lost and what you learned.

    Template question
    Research Tread's product, recent news, and key competitors
    Prepare metrics: quota attainment %, average deal size, win rate
    Practice a 2-minute product demo pitch for a mock discovery call
    Research typical OTE splits for this role level and negotiate accordingly
    Prepare to discuss your home office setup and self-management discipline
    Review the job description and map your experience to each requirement
    Role Insights

    This Account Executive position at Tread involves managing the full sales cycle from prospecting through close.

    SaaS sales roles typically involve consultative selling with longer deal cycles.

    This remote-friendly role provides geographic flexibility while maintaining access to a SaaS market.

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