["Full-Time"]
Remote
SaaS
jobicy
About this role
Mid-Market Account Executive
ABOUT TREAD
Tread is the construction materials intelligence platform purpose-built to digitize the end-to-end process of buying and moving bulk materials. From order to dispatch to driver pay, we help producers, haulers, and contractors eliminate chaos, cut manual work, and move more loads.
Our customers include industry leaders like Cemex, Martin Marietta, and Tomlinson, as well as multi-generation family-run hauling operations across North America. We were named one of CEMEX Ventures' Top 50 Contech Startups of 2024, and we're just getting started.
Construction is one of the last industries to be digitized and we're leading that transformation. If you want to sell something that actually matters to the people buying it, this is your seat. THE ROLE We're looking for a mid-market account executive who knows how to navigate complex sales cycles and close deals that stick.
You'll own a defined territory of mid-sized material producers, bulk haulers, and heavy civil contractor companies with 20–500 trucks and the operational complexity that comes with it. You'll run full-cycle deals from first call to signed contract, working closely with our sales and solutions engineers, and customer success to bring new logos across the line.
This is a consultative sale. You're not pitching features, you're diagnosing operational pain (dispatch chaos, paper tickets, billing errors, poor cycle times) and positioning Tread as the platform that fixes it. The best person for this role loves digging into how a prospect's business actually works and connecting that directly to ROI.
WHAT YOU'LL OWN
Run full-cycle sales from discovery through negotiation and close average deal size $30K–$150K ARR
Build and manage a healthy pipeline of mid-market accounts across your assigned territory
Lead discovery calls and product demos tailored to each prospect's operational reality
Develop multi-threaded relationships across operations, dispatch, finance, and the
Selling Motion
Sales Cycle
Enterprise
6–18 month cycles, complex multi-stakeholder deals
Prospecting
Outbound-Heavy
Self-sourced pipeline via cold outreach
Deal Size
$30K
Typical contract value
Buyer Persona
C-Suite
Selling to executive decision-makers
Requirements at a Glance
Typical Day — Account Executive
Estimates based on role type and selling motion — actual may vary by company.
SaaS — Interview Intel
Typical Sales Cycle
30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)
Common Buyer Objections
- "We're locked into a contract with [competitor]"
- "We built something in-house already"
- "We don't have budget until next quarter"
- "Our team won't adopt another tool"
Key Industry Metrics
Hot Topics to Reference
- • AI-native product disruption
- • PLG vs sales-led motion debate
- • Vertical SaaS consolidation
- • Usage-based pricing models
Use these insights to speak the buyer's language in interviews.
Tags
Walk me through your discovery process.
Template questionHow do you handle a prospect who goes silent mid-deal?
Template questionTell me about your largest closed deal and the sales cycle.
Template questionHow do you build business cases for stakeholders?
Template questionDescribe a deal you lost and what you learned.
Template questionThis Account Executive position at Tread involves managing the full sales cycle from prospecting through close.
SaaS sales roles typically involve consultative selling with longer deal cycles.
This remote-friendly role provides geographic flexibility while maintaining access to a SaaS market.
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