On-site
SaaS
arbeitnow
About this role
Join Axon and be a Force for Good.
At Axon, we’re on a mission to Protect Life. We’re explorers, pursuing society’s most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products, we work better together. We connect with candor and care, seeking out diverse perspectives from our customers, communities and each other.
Life at Axon is fast-paced, challenging and meaningful. Here, you’ll take ownership and drive real change. Constantly grow as you work hard for a mission that matters at a company where you matter.
Job Title: Account Executive, UK Public Sector
Reporting to: Director of Sales, UK & Ireland
Direct Reports: None
Location: UK (remote)
Travel expectations: Approximately 50%
Your Impact
As an Account Executive at Axon, you will play a key role in helping police forces across the UK adopt technology that saves lives, reduces risk to officers and the public, and enhances transparency and public trust. You will be supporting the adoption of Axon's ecosystem of products - including body-worn and in-car cameras, TASER devices, and cloud-based software platforms including our digital evidence management system - across forces in the UK. Your success will be measured by your ability to build and maintain senior-level relationships, drive large, complex opportunities through public sector procurement, and align Axon's solutions with the mission-critical needs of UK policing. This is a quota-carrying, external field position.
At Axon, our goal is to make
Selling Motion
Buyer Persona
C-Suite
Selling to executive decision-makers
Territory
Vertical-Specific
Focused on a single industry vertical
Requirements at a Glance
Typical Day — Account Executive
Estimates based on role type and selling motion — actual may vary by company.
Role Signals
Green Flags
Ownership stake offered
Location flexibility
SaaS — Interview Intel
Typical Sales Cycle
30–90 days (SMB) · 3–9 months (Mid-Market) · 6–18 months (Enterprise)
Common Buyer Objections
- "We're locked into a contract with [competitor]"
- "We built something in-house already"
- "We don't have budget until next quarter"
- "Our team won't adopt another tool"
Key Industry Metrics
Hot Topics to Reference
- • AI-native product disruption
- • PLG vs sales-led motion debate
- • Vertical SaaS consolidation
- • Usage-based pricing models
Use these insights to speak the buyer's language in interviews.
Tags
Walk me through your discovery process.
Template questionHow do you handle a prospect who goes silent mid-deal?
Template questionTell me about your largest closed deal and the sales cycle.
Template questionHow do you build business cases for stakeholders?
Template questionDescribe a deal you lost and what you learned.
Template questionAs an Account Executive with Axon, you'll own the entire revenue pipeline and be measured on quota attainment.
Expect to work with recurring revenue models where customer retention is as important as acquisition.
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